The most powerful way to help children become responsible internet users and stay safe online is through education. We create and implement innovative approaches, tools and publications for children and their families, teachers and community. One such tool is the Council of Europe’s Internet Literacy Handbook (4th revised edition), co-authored by Insight experts since its inception in 2003. The 2019 SMART bus tour is another example, now being rolled out by magicians in secondary schools in the Netherlands and Belgium. SMART sums up the Insight approach - Social sense; My footprint; Access to opportunities; Rights and responsibilities; Trust.